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Identifying and tracking examples of click fraud

Identifying and tracking examples of click fraud is the first step to eradicating the problem. Click fraud is an enormous drain on the resources of advertisers operating on a national and international scale, estimated to occupy around 30% of all pay per click advertising spend. With so much at stake, its no wonder the search engines are investing so much time and effort into devising solutions. One way in which Search Engines and other pay per click programme providers have attempted to curb the growing click fraud problem is through introducing IP address repetition algorithms. These formulae are designed to pick up on suspicious click patterns emanating from a singular IP address, which can help to uncover the existence of click farms and competitor-led sabotage, as well as identifying potential fraudsters at source. However, there is an array of problems with this method of attempting to identify the fraudsters. Firstly, fraudsters logging on through a dialup modem, DSL line or cab

The pros and cons of Google adsense

You have that site on-line for quite a while, its generating a good number of hits every day and you’re thinking whether or not to use AdSense advertising on it to make it generate some form of income. Well this is a description of the pros and cons of this approach to Internet advertising. AdSense has definitely hit the Internet like something from another planet and people are very excited about it everywhere. There are negative aspects to Adsense and alternatives to consider. AdSense is generally a great tool for webmasters. Whereas, they would use to worry about how to raise enough money to keep their sites profitable, or at least keep them on-line those worries are gone. AdSense allows webmasters to forget about those worries and concentrate on creating good content for their sites. In fact, the emphasis is now on creating quality content (often associated with the top-paying words) which will bring you many visitors. AdSense can also very well integrated with your website, it’s e

How to turn your organic traffic into adsense traffic

If you’ve been running AdSense ads on your site for quite a while and you feel that you aren’t making as much cash as you could, in 99.99% of cases you’re right. Most people feel frustrated that they cannot generate the revenues they expected, and this is down to traffic levels as well as click through rates. There are many ways to turn traffic into AdSense traffic and here is a short list of them with a description for each. The first thing that you need to do is tune up your site’s contents. While for some people this isn’t an option (if you’re running a forum for example it’s a lot harder) most people can make their AdSense sites veritable cash cows. To begin, you should find out what your site’s keywords are. This is a basic technique in SEO (search engine optimization) known as keyword density verification. A good tool for this job is SEO Density Analizer. You should then take this list of words and search the Overture Search Inventory or Google AdWords Sandbox to find out what

How Google's Google News has redefined internet standards for Media

Among Its Many Other Successes, Google’s Google News Has Redefined Internet Standards for Media Reporting and Organization With so many services available on the World Wide Web it is often a difficult task to pick out the contenders from the pretenders. However, Google, based in California makes it easy to differentiate the fakes from the real news providers. Breaking news on Google is easy to access. Google news is completely automated and made its debut in 2002. Finally, on January 23, 2006, the beta trial ended and now the breaking news on Google service is available in over 20 languages. One of the most refreshing aspects of Google News is the elimination of journalistic bias: the service is completely automated so that no human judgment works its way into the equation. These days it seems like all major news reporting services are slanted. Left wing, right wing – it is contamination of honest, truthful reporting. It is refreshing to have an outlet that just reports news instead of

Do You Want To Count Calories or Loose Weight

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To lose weight and get in shape you must have a good diet and exercise regularly to burn fat. The first thing you must understand about exercise is that just because you are burning calories does not mean you are burning fat. THIS IS MY FAVORITE WAY OF LOOSING WEIGHT Your main focus when you exercise should be losing body fat, and you can’t lose body fat just from burning calories. When we exercise, our bodies will start burning calories, but the calories that are burned are the calories from carbohydrates in our system. In order to burn calories from your stored fat, your body requires the presence of oxygen. There is a certain amount of oxygen that your body needs in order to start burning fat and the only way for you to measure the amount needed for your own body is to keep up with your target heart rate during exercise. Please understand that if you continue to only burn calories from carbohydrates, you will lose mostly “water weight” which leads to a decrease in your metaboli

Learn How To Build Your Own Online Drop Shipping Business

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Learn how to build your own   Online Dropshipping Business! Together with you, Manjeet will develop your individual strategy to build your own profitable and longterm dropshipping business.   Join The Coaching BENEFITS OF DROPSHIPPING Dropshipping is offering the unique opportunity to you to build up an own online business with simple strategies taught by your mentor Manjeet. In dropshipping you sell very explicit products with good profit margins as a middleman. And the good thing is: You don't need any stock.  It's enough with hope marketing! - In the coaching you will learn how to find products which are on high demand and sell them directly to a targeted market. It's enough with your 9-5 job! - Manjeet shows you step by step how to build a profitable online business.    Join The Coaching Because it offers an unbelievable potential of opportunities and possibilities, I've always found entrepreneurship fascinating. Today I'm 17 years old and in the last three year